Hyundai’s COVID strategy — Transmission

How the automaker survived through lockdowns and shortages

(Photo: FreightWaves)

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Hyundai’s production plant in Alabama is getting ready to produce the brand’s first open-bed vehicle: the Santa Cruz pickup. However, there is still a lot of work to be done to shift the production line to account for a new vehicle.

Some of those steps include keeping tabs on coronavirus safety protocols on-site and communicating with suppliers about delays.

Grace Sharkey and Sebastian Blanco talk to Robert Burns, vice president and chief administrative officer at Hyundai Motor Manufacturing Alabama, about how the company and the plant have adjusted during this time and why the inclusion of the pickup in its line shows growth opportunities for the future. 

You can find more Transmission episodes and recaps for all our live podcasts here.


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