Webinar: How Surge Transportation Upped Its Visibility Game—and Set Record KPIs for Shippers

Surge Transportation is a freight brokerage that chose to focus on highly demanding consumer packaged goods companies who place a premium on constant, real-time shipment visibility. Their No. 1 KPI: accurate data and tracking compliance of at least 80% among service providers.

To resolve the burden of fragmented, inconsistent data, the Surge team spent hours in manual work, searching multiple platforms and dashboards and updating data into spreadsheets. Carrier tracking compliance was low. Their customers demanded more, or they risked losing the business.

That led to an integration of Trucker Tools visibility platform with Surge’s McLeod TMS.

This webinar—hosted by FreightWaves and presented in partnership with Trucker Tools—will share lessons learned and best practices from Surge’s technology transformation journey, including:

• Key steps in defining visibility needs and properly vetting technology solutions to achieve high tracking compliance

• Change management and training to effectively reskill your team and redesign processes

• Managing effective integration to consolidate tracking data in one platform

• The value of driver feedback and ensuring an improved carrier experience

• How Surge achieved over 80% tracking compliance in less than 3 months with Trucker Tools

Webinar Presenters: 

• Omar Singh, Founder & President, Surge Transportation

• Prasad Gollapalli, Founder & CEO, Trucker Tools

Register today to join us for the live session!