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8 seconds to sales success — Put That Coffee Down

How to get from phone call to meeting as quickly as possible

Put That Coffee Down is sponsored by Surge Transportation.

This episode is sponsored by Surge Transportation. Surge Transportation is the fastest growing 3PL in the logistics space today. Based in Chicago and Jacksonville, they offer unrestricted access to almost all accounts, limitless territory, and a chance to be a key player in a growing company. To find out more email jobs@surgetransportation.com

Most people will know if they are interested in your business within the first few seconds of a cold call. The way you start calls and grab attention is crucial to make sales. 

That’s why on this episode of Put That Coffee Down, hosts Kevin Hill and Richie Daigle are focused on going from phone call to appointment confirmation in the first eight seconds of talking to a sales prospect.

They welcome Conversionly co-founder Justin Oglesby to the show to discuss how important it is to nail the first impression. He shares his thoughts on lead generation versus actual selling and why he thinks it is so important to have a good process in place to make sales. 


The three discuss setting meetings, appointments and timelines with clients and break down how long it takes for people to become annoying when leaving repeated messages. 

You can find more Put That Coffee Down episodes and recaps for all our live podcasts here.

Kaylee Nix

Kaylee Nix is a meteorologist and reporter for FreightWaves. She joined the company in November of 2020 after spending two years as a broadcast meteorologist for a local television channel in Chattanooga, Tennessee. Kaylee graduated from the University of Oklahoma in 2018 and immediately made the Tennessee Valley her home. Kaylee creates written summaries of FreightWaves live podcasts and cultivates the social media for FreightWaves TV.