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Matt Herr

Matt Herr develops sponsored content for clients at Firecrown Media. He is a gearhead and motoring enthusiast with experience in tech, freight and manufacturing. He spends his free time hiking with his wife, son and German shepherds, or reading and writing hobby pieces.
Dec - 2024 -
20 December
Matt Herr

Strategic cargo theft leaves drivers, brokers liable for massive losses

Craig Leinauer of Travelers Insurance discusses the rise of organized cargo theft and freight laundering rings that are leaving drivers, carriers and even brokers liable for millions of dollars in losses.

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Matt Herr

Data visibility and demand forecasting help eliminate waste in produce delivery 

Through real-time temperature monitoring, predictive analytics, and smart routing, Forefront Global Logistics minimizes spoilage and ensures that fresh produce reaches its destination at peak quality.

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19 December
Matt Herr

Alvys paves the way to improved efficiency – Taking the Hire Road

Nick Darman, founder and CEO of Alvys, discusses his entrepreneurial journey into trucking and what it took to create a world-class transportation management system and help fleets maximize efficiency and utilization.

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18 December
Matt Herr

Integration will cure the bottleneck for AI in logistics

Frank Kenney of Cleo gives insight into the current challenges of AI in logistics and how incremental integration over the next decade will be crucial for maximizing efficiencies.

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Matt Herr

Focus on relationships is the key to navigating market downturns

Zach Jecklin of Echo Global Logistics discusses the importance of providing good service through difficult freight markets, Echo’s strategy to leverage AI and how technology can help maintain relationships without eliminating human oversight.

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17 December
Matt Herr

The future of logistics is digitization in a comprehensive framework

To meet the needs of an evolving market, Samsung SDS developed the end-to-end global logistics platform Cello Square. Executive Vice President Kooil O details how the platform helps shippers manage logistics processes, from strategic supply chain planning to efficient import and export execution.

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12 December
Matt Herr

Learning by listening to drivers – Taking the Hire Road

Josh Hankins of J.B. Hunt joins Leah Shaver to discuss how communicating with drivers and understanding their needs can help with technology adoption, as well as to highlight Carol Ekster’s new book “Trucker Kid.”

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05 December
Matt Herr

Automate operations but keep customer service personal

Frank Kenney of Cleo gives insight into the importance of keeping customer-facing touchpoints manual and personal while strategically automating other processes.

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Matt Herr

Focus on drivers sets the best carriers apart – Taking the Hire Road

Tracy Rushing, recipient of the 2024 Influential Woman in Trucking Award, discusses how focusing on improving the experience for truck drivers is how freight companies not only become destination employers, but also improve the workload and cohesion of the support staff.

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Nov - 2024 -
26 November
Matt Herr

Honoring contracts puts brokers in position to take advantage of the spot market

Doug Waggoner, CEO of Echo Global Logistics, discusses the strategy of accepting risk losses on contract freight in order to remain in good standing with shippers and take advantage of higher margins in the spot market.

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21 November
Matt Herr

2024 compliance update with Trucksafe – Taking the Hire Road

Brandon Wiseman, owner and president of Trucksafe Consulting, discusses updates to the FMCSA’s Clearinghouse Phase II monitoring and enforcement practices.

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20 November
Matt Herr

Visibility is the currency of customer experience

Frank Kenney of Cleo gives insight into the undeniable market trend toward more data visibility and transparency as a selling point for any clients in the freight industry. Every company has unique needs and models, and those needs are best served by being as open as possible.

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18 November
Matt Herr

Addressing the supply chain’s underinsurance crisis

Johnny McCord of Loadsure explains how traditional supply chain insurance focuses on large enterprises, leaving small businesses exposed to risk and rising policy premiums that don’t adequately protect them. Loadsure’s data-driven risk insights, dynamic insurance policies and automated claims processes empower supply chain SMBs to predict, prevent and protect themselves from risk.

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Matt Herr

Last Mile Retail Awards: No room for error in home delivery

To bring awareness to the demanding and underappreciated efforts of last mile logistics companies and retailers, Last Mile Retail Awards is highlighting excellence in more than 20 categories and promoting innovation in sustainability and social impact.

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14 November
Matt Herr

Modernizing the trucking industry – Taking the Hire Road

The trucking industry faces a rapid push in technology and innovation. It is more important than ever for carriers and logistics companies to determine how they will modernize. DDC FPO’s vice president of marketing and communications, Madison Conway, explains how companies can impact their futures and the trucking industry through optimization initiatives, services and technology solutions.

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08 November
Matt Herr

Streamlined operations mean better customer relationships

Bharath Krishnamoorthy, co-founder and CEO at Denim, discussed the ways freight brokers streamline their operations.

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Matt Herr

Keeping truckers in the truck – Taking the Hire Road

Keith Whann, chief technology officer of TruckSuite, joins Jeremy Reymer, founder of DriverReach and Project 61, to discuss how TruckSuite continues to evolve in bringing technology solutions to address drivers’ greatest needs.

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04 November
Matt Herr

Democratizing Access to Enterprise-Level Risk Management

While small transportation companies are often priced out of traditional insurance policies, Loadsure’s data-driven model allows for accurate pricing and empowers clients with active risk management insights.

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Oct - 2024 -
31 October
Matt Herr

Comfortable in the culture you’re in – Taking the Hire Road

Lisa Gonnerman joins Leah Shaver to discuss legacy achievements that led to her nomination for the Influential Woman in Trucking Award, including safety standards and women’s involvement in trucking leadership.

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29 October
Matt Herr

Shippers need expert help navigating the growing Mexican market

Due to nearshoring trends and an increase of manufacturing in Mexico, many US-based shippers are learning to manage operations across the southern border. Thankfully, Echo Global Logistics provides support, contingency planning and access to insurance through Reliance Partners to help companies mitigate the risks of operating in Mexico.

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24 October
Matt Herr

Standing out with outstanding commitment – Taking the Hire Road

Stormie Janzen of Total Transportation of Mississippi joins Jeremy Reymer to discuss the importance of being involved and engaged in the industry and how trucking comes together to respond to natural disasters and emergencies.

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17 October
Matt Herr

Helping drivers make better decisions – Taking the Hire Road

Joe Anderson and Caleb Gee, co-founders of Truck Driver’s Best, join Jeremy Reymer to discuss their effort to provide a sorely needed service for drivers. Drivers can leverage Truck Driver’s Best for career advice, enabling them to make better decisions as they lean on the experience and expertise of the co-founders.

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Matt Herr

Transform visual data into actionable insights with Optra Edge

Lexmark Laureate Brant Nystrom shares how Optra Edge can help freight companies save by streamlining their asset tracking, gate management, data processing, PPE compliance initiatives, and even trailer loading and unloading.

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10 October
Matt Herr

Driving safety with Battaglia Communications – Taking the Hire Road

Jeremy Reymer is joined by Lisa M. Battaglia, founder and president of Battaglia Communications, as she shares her insights on internal marketing and communications strategies for employee engagement.

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03 October
Matt Herr

The age of engagement – Taking the Hire Road

Leah Shaver sits down with Beth Potratz and Leigh Sauter, founders of Spark Change Lab, to discuss their passion for solving the supply chain industry’s staffing challenges with accessible webinars and live events.

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Sep - 2024 -
26 September
Matt Herr

Connecting through relationships – Taking the Hire Road

Ed Burns, CEO of Burns Logistics, joins Jeremy Reymer, founder of DriverReach and Project 61, to discuss the history of Burns Logistics and how that impacted his philosophy of sales through forming meaningful relationships.

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24 September
Matt Herr

Solving the freight industry’s underinsurance crisis

With 60% of freight underinsured, stakeholders, shippers, carriers and brokers are in desperate need of a risk management solution, and Loadsure’s technology is at the forefront of 21st Century cargo insurance.

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19 September
Matt Herr

Trucking’s epidemic – Taking the Hire Road

Project 61 founder Jeremy Reymer shares the importance of creating awareness about low trucker life expectancy, and educating all stakeholders in the industry in order to alter that trajectory and help drivers live healthier, longer lives.

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12 September
Matt Herr

Behind the wheel with NTTC’s Driver of the Year  – Taking the Hire Road

Dave Powell, professional CDL truck driver with Usher Transport, and 2024 National Tank Truck Carriers’ Driver of the Year, shares his perspective from behind the wheel. Powell reflects on the importance of drivers being intentional about their health, as well as being a strong ambassador for the industry in order to improve trucking’s image and attract a younger workforce.

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05 September
Matt Herr

Automate the automations with Leoforce – Taking the Hire Road

James Winfrey, vice president of partnerships and alliances with Leoforce, joins Jeremy Reymer, founder of DriverReach, to discuss advancements in recruiting technology in the trucking space, highlighting some of the best use cases for leveraging AI to allow for a better applicant experience and outcome.

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Aug - 2024 -
29 August
Matt Herr

The importance of data in navigating today’s market – Taking the Hire Road

Leah Shaver, president and CEO of The National Transportation Institute and regular guest host of Taking the Hire Road, joins Jeremy Reymer, founder of DriverReach, to discuss the importance of leveraging data to make better business decisions.

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28 August
Matt Herr

Ex-Guard grille guards prevent major damage, down time

While repairs for accidents grow costlier every year, fleets running Ex-Guard have seen as much as an 80% decrease in towable accidents.

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22 August
Matt Herr

Modernizing CDL recruiting – Taking the Hire Road

Brent Dorfman of DriverReach highlights how a modern platform can streamline recruiting and compliance processes, which in turn frees up resources for more growth and development.

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20 August
Matt Herr

Freight factoring can alleviate challenges of shrinking margins

Due to shrinking margins and elevated carrier costs, brokers are using freight factoring services to maintain steady income. Bharath Krishnamoorthy, co-founder and CEO at Denim, discussed the ways Denim can help brokers manage their loads, payments and collections.

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16 August
Matt Herr

Reinventing driver staffing  – Taking the Hire Road

Justin Clarke, founder and CEO of driver staffing firm F|Staff, joins Jeremy Reymer and shares how he has disrupted the traditional driver staffing business model by leveraging technology to enable a better experience for matching drivers with fleets.

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08 August
Matt Herr

Growing our own – Taking the Hire Road

Mark Colson, president and CEO of the Alabama Trucking Association, discusses the importance of training and professional development as well as legislative support for the trucking industry.

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01 August
Matt Herr

Taking Care of Your Drivers – Taking the Hire Road

Hope Zvara, founder and CEO of Mother Trucker Yoga, joins Jeremy Reymer and shares her passion for driver health and wellness, why companies should invest in their drivers’ well-being, and what drivers can do on a daily basis in order to see real improvement and change over time.

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Jul - 2024 -
25 July
Matt Herr

Embrace the suck – Taking the Hire Road

As she prepared to take ownership of Veriha Trucking, Karen Smerchek took advantage of the networking and real-world experience of her colleagues in the Truckload Carriers Association to properly plan her career trajectory, and now she wants to give back to that same community.

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18 July
Matt Herr

Your role in the Safe Driver Apprenticeship Pilot Program – Taking the Hire Road

The Safe Driver Apprenticeship Pilot (SDAP) Program helps drivers under 21 gain experience in trucking, helps carriers fill seats and helps the Federal Motor Carrier Safety Administration gather safety and feasibility data on lowering the age requirements for truck drivers in interstate commerce.

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12 July
Matt Herr

Engaged and empowered leadership – Taking the Hire Road

The manager of business development for the transportation team at Geotab, Emily Williams, opened up to Jeremy Reymer about the importance of representation and leadership for women in transportation, driver health and Geotab’s efforts to drive positive change in trucking.

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08 July
Matt Herr

Addressing third-party security risks

The National Motor Freight Traffic Association urges transportation companies to assess the risks posed by third parties with access to sensitive data and take action to remediate those hazards.

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Matt Herr

Fragmentation of logistics tools leads to higher costs, system bottlenecks

Using too many logistics platforms leads to time-consuming inefficiencies, higher operational costs and increased likelihood of error, says Thomas Kowalski of CtrlChain.

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Jun - 2024 -
27 June
Matt Herr

Recruiting passive drivers via Seated Social – Taking the Hire Road

President and founder of Seated Social, Alex Carpenter, explains his philosophy of targeted advertising to passive drivers and how that leads to better retention and a more efficient use of recruitment resources.

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Matt Herr

Energy Solutions – Leveraging capital to reduce utility costs for tenants

Link Logistics has released a new case study detailing its Energy Solutions program, a model in which the firm owns tenants’ utility accounts and and passes savings along to tenants.

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Matt Herr

MTS Logistics raises over $120,000 to help young adults with autism

At the 14th Annual Bike Tour with MTS for Autism, attendees got to hear firsthand from students who have benefited from the funds raised in past years.

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20 June
Matt Herr

Harnessing the power of data in recruiting – Taking the Hire Road

Career Now Brands’ chief data officer, Nathan Widener, emphasizes the importance of data collection in the recruitment process and gives insight into how it can help carriers achieve maximum return on investment from recruiting campaigns.

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13 June
Matt Herr

J.B. Hunt prioritizes balanced investment in tech and people

As transportation companies invest heavily in new tech and infrastructure, J.B. Hunt sees technology as a way to empower employees and capacity to create long-term value for customers.

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11 June
Matt Herr

Tri-National makes facility investments in Texas

Door-to-door transportation company Tri-National Inc is expanding its facilities into South Texas to offer more comprehensive cross-border service and meet the demands of nearshoring.

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10 June
Matt Herr

Logistics companies seek integrated location tracking solutions

Nick Patrick, CEO of Radar, discusses how 3PLs and carriers can improve fleet management and consolidate vendors of software and devices for route optimization, driver tracking and location spoofing detection.

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06 June
Matt Herr

Lessons from 4 generations of trucking – Taking the Hire Road

Among the changes in the transportation industry that Skinner Transfer Corp. has seen in the past century, regulations and safety measures have been among the toughest to navigate.

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04 June
Matt Herr

Addressing API security in the trucking industry

The National Motor Freight Traffic Association urges the transportation industry to protect sensitive info by learning how to secure APIs.

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May - 2024 -
24 May
Matt Herr

Building trust in an automated freight industry

With the freight market crowded by a variety of technologies and small carriers, developing and maintaining trust with transportation partners is the key to keeping an edge, says Nicole Slavin of CtrlChain.

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Matt Herr

Streamline bulk liquid operations with control tower logistics management 

FGN Global Logistics offers a “control tower” logistics management concept to bulk liquid shippers of both flexitanks and ISO tanks, which lowers transport costs and simplifies liquid supply chain management.

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23 May
Matt Herr

Leading with passion and integrity – Taking the Hire Road

For smaller carriers and 3PLs such as Nagle Cos. to compete with nationwide corporations, they must operate honestly and maintain close relationships with both competitors and elected officials, says Ed Nagle III.

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17 May
Matt Herr

Second chance success with Emerge Career – Taking the Hire Road

Tech nonprofit Emerge Career reduces recidivism and poverty rates among convicts by providing access to vocational training and job placement support throughout incarceration and after release.

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09 May
Matt Herr

Reframing recruitment as a sales process – Taking the Hire Road

Lorus Byers, CEO of Carrier Intelligence, increases truck driver retention rates by targeting drivers who fit individual company culture, whether or not they are actively seeking a job.

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06 May
Matt Herr

Distracted Driving Awareness Month: How drivers and carriers can be safer

Cell phone use is just one of many distractions that can divert truck drivers’ attention away from the road, says Chris Hayes of Travelers Risk Control.

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02 May
Matt Herr

Where diesel tech and driver recruitment meet – Taking the Hire Road

Amanda Schuier, strategic maintenance director at Jetco Delivery, highlights the unique challenge of engaging with and retaining truck drivers and diesel technicians.

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Apr - 2024 -
25 April
Matt Herr

Starting an American dream from scratch – Taking the Hire Road

Stefan Trifan, president of APL Cargo, immigrated to the U.S. and built a successful carrier from the ground up, despite prejudice and discrimination.

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19 April
Matt Herr

Leveraging feedback to improve efficiency – Taking the Hire Road

The companies that benefit most from employee feedback are those that use it to optimize their systems, rather than focusing only on driver retention or satisfaction scores, says Max Farrell of WorkHound.

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