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FreightWaves Staff Thursday, February 18, 2021

Peloton’s supply chain is broken (and $100m won’t fix it)

Peloton is riding a wave for the history books right now. It has grown revenues by triple digits year-over-year for three consecutive quarters while building one of the most recognizable brands in not just fitness, but all consumer segments. If it should continue this meteoric rise, it must sort its supply chain issues before either the vaccines or competition prematurely puts out its flame.

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