Shippers used to drive the freight rate dynamic; they had freight and carriers were fighting to haul it and fill their trailers. That leverage has shifted in the past year as capacity has tightened and carriers can pick and choose the shippers they work with – and in many instances, at their preferred prices.
It doesn’t have to be that way, of course, but to regain some of that leverage, shippers must become preferred shippers. What is a preferred shipper?
Subject matter expert Brian Reed will dive into that and more in an upcoming webinar from Arrive Logistics entitled, “Reducing Costs as a Shipper of Choice.”
Set for Thursday, March 29, 2018, at 2 p.m. Eastern Time, this webinar (register here) will draw upon Reed’s experience in all aspects of the supply chain and offer data-driven insights into how shippers can achieve this level of preferred status.
Reed, who most recently served as Vice President of Transportation and Customer Service at the nation’s largest bottled water organization, Niagara Bottling LLC, managing 180 employees and responsible for cost management, will address five areas that shippers can focus on reduce costs. These are:
- Negotiation
- Before the order-forecast
- Booking time
- Day of shipment
- Pay the provider
Within each area, Reed will offer insights and actionable tips and examples. “These are not general broad categories, these are specific things they can do,” Reed explains to FreightWaves.
He notes that some of the advice and use case examples are not in the typical freight arena, but to achieve success, companies need to be prepared to spend in unconventional ways – $100 strategically spent in a non-freight area of the company could lead to a $1,000 savings in the freight arena, he notes.
“There will be a few recommendations that, while they may not impact freight directly, they will [result in savings],” Reed says. “These are all actionable; they are all things you can do.”
Some suggestions will require the use of outside resources, he notes, while others can be implemented with in-house talent.
To register for the webinar: https://zoom.us/webinar/register/WN_pXx7iWhiTZShE_pJA1OLaA.