FreightCasts Weekly Recap (10/12-10/18)

WHAT THE TRUCK?!?

• Morning Brew CEO: Our goal is to build a billion dollar company
  • Dooner and The Dude catch up with Morning Brew CEO/co-founder Alex Lieberman. Listen in for the full interview during which we discuss:
  • Treating your newsletter as the product.
  • Growing the brand into a $20 million media empire.
  • What’s the secret to Morning Brew’s success?
  • Why is voice so important in email?
  • Will they sell to Business Insider as The Wall Street Journal reported?
  • If you’re at all interested in marketing your business or personal brand properly, you are going to want to watch this.
• Morning Brew CEO Alex Lieberman
  • Dooner and The Dude are talking to Morning Brew CEO and co-founder Alex Lieberman about how he helped build a $20M+ media empire based off of a newsletter.
  • Are small carriers in for an extinction-level event? We investigate.
  • Andy Hedrick of TK7 Products plays it forward with an original song written by The Dude. Can he sustain a beat as well as TK7 Products’ work toward sustainability?
  • In headlines: Pricing power continues its streak, but earnings tell a slightly different story.
  • Bad News/Good News concerning Prime Day’s $3.5 billion score, e-commerce delivery times and Coca-Cola discontinuing Tab.
  • They’re joined by special guests Alex Lieberman, CEO and co-founder of Morning Brew, and Andy Hedrick, co-founder of TK7 Products.

Put That Coffee Down

• Think like a shipper
  • Dooner and Hill are talking all about selling from a certain point of view: that of the shipper.
  • How do you go about outlining the needs of your customers and in what ways do you position your pitch to address them?
  • They’re joined by Paul Estrada, VP of strategic initiatives for Emerge.
  • Paul spent 12 years at Niagara Bottling, a 1 million-truckload shipper annually.
  • He’ll help you be the shipper and understand how to speak the language so you can better address their needs and close the deal.
  • Plus, listener feedback, advice and community building!

Freightonomics

• Prime Days ahead
  • Zach and Anthony cover the latest in the logistics industry with special guest Zac Rogers.

Fuller Speed Ahead

• Candor Expedite owner Nicole Glenn
  • FreightWaves founder and CEO Craig Fuller sits down with the wonder of Candor Expedite, Nicole Glenn.

Great Quarter, Guys

• The SPAC train is headed back to space
  • We discuss Ted Weschler, Berkshire money manager, and his move to purchase $45M of Dillard’s stock. Then we break down some of the most notable upcoming futuristic SPACs.

Drilling Deep

• Trucking capacity, the pandemic and holiday season
  • Andrew Cox of FreightWaves talks to host John Kingston about how strong the peak season is going to be given two big factors: the pandemic and what that has done to spending patterns and the growing tightness in driver capacity.
  • Kingston will also talk about a possible turn in the diesel market. That shift in economics may occur because of things that data is showing that haven’t happened in at least 30 years in the U.S.

On The Spot

• This week in spot rates
  • Zach Strickland and JP Hampstead talk about what’s happening with freight volumes and rates over the last week.

FreightWaves LIVE

• Reverse logistics requires handling customers with white gloves — Last Mile Logistics
  • There is nothing simple about providing a reverse logistics service, especially for large replacement or return items that do not fit neatly into a small package. However, more U.S. third-party logistics service providers (3PLs) and trucking companies in recent years have found this to be the type of niche service where their expertise can shine. “We have found this especially important to our appliance customers and anyone doing furniture delivery,” Jason Neal, manager of dedicated accounts at Kenco, told Andrew Lockwood, senior manager of solutions design for Suddath Global Logistics, during a virtual FreightWaves Last Mile Logistics Summit fireside chat.
• Lessons, opportunities in Canada as disruption hits last mile — Last Mile Logistics
  • Grocery stores in Canada need to invest in robust e-commerce capabilities to prevent a repeat of stock-outs and long delivery delays that disappointed large numbers of customers who opted for virtual shopping at the onset of the coronavirus pandemic, according to a food industry expert at the FreightWaves Last Mile Logistics Summit. Canadians are hungry to shop online for food and staples, but the grocery sector’s infrastructure significantly lags demand, said Gary Newbury, who spent 30 years reshaping distribution networks for Gordon Food Service in the U.K. and Canada.
• Can the USPS pivot to survive? — Last Mile Logistics
  • The U.S. Postal Service faces a set of conditions that no other business in the U.S. confronts on a daily basis, and it isn’t helping that its potential and actual competitors get a seat at the table in determining its fate.That was the view of Gordon Glazer, a senior consultant with Shipware LLC and a specialist on the Postal Service. Glazer was interviewed by FreightWaves senior writer Mark Solomon as part of the FreightWaves Last Mile Logistics Summit.
• Trends in heavy, bulky B2C last-mile delivery — Last Mile Logistics
  • As e-commerce continues to take market share from brick-and-mortar retail, the heavy, bulky last-mile market is seeing rapid growth, with reverse logistics as a particularly strong revenue driver. That was one of the takeaways from a fireside chat between Kirby Fine, principal at ATL Partners, and Gordon Branov, CEO of Pilot Freight Services, during the FreightWaves Last Mile Logistics Summit.
• Wavestalk with J.B. Hunt — Last Mile Logistics
  • The head of J.B. Hunt Transportation Services Inc.’s (NASDAQ:JBHT) final-mile operation said significant investments must be made in the home delivery of big and bulky items because it is fast becoming the most critical part of the supply chain. Nick Hobbs, who runs the Lowell, Arkansas-based company’s Dedicated Contract Services (DCS) and Final Mile Services operations, said during the FreightWaves Last Mile Logistics Summit that Hunt is aggressively investing in its final-mile network for heavy goods ordered online. That’s because it is a relatively new area and it is critical to its brand and its customers’, Hobbs said. Since the reputations of both brands are at stake, carriers and their customers must invest the time and resources to collaborate for the benefit of the end consumer, he said. The key difference between home deliveries of heavy goods and small packages is that large-format items are typically brought into people’s homes. This requires an entirely new level of interaction that many companies with roots in truckload and less-than-truckload (LTL) services are not accustomed to or trained for.
• The current landscape of EV vehicles and EV charging — Last Mile Logistics
  • Despite the hype surrounding the Tesla Semi truck, the future for electric vehicles in the transportation and logistics industry seems to be coming sooner and on a larger scale for fleets serving the last mile. Case in point: Amazon’s order for 100,000 customized electric delivery vehicles produced by Rivian. “It just makes so much sense for an electric vehicle with that stop-and-go application and that high idle time, inner-city traffic kind of environments,” said Chris Nordh, senior director of Advanced Vehicle Technology and Energy Products for Fleet Management Solutions at Ryder System. He was joined by Bob Stojanovic of ABB during the FreightWaves Last Mile Logistics Summit.
• B2B vs B2C last mile strategies — Last Mile Logistics
  • The coronavirus pandemic forced many companies to adapt the way they manufactured and packaged their products, as well as how they shipped them to their final destinations, according to Karen Tyndall, GlobalTranz Inc.’s director of customer solutions. “What we found was that [customers] were buying online and ultimately making those purchases from their living room,” Tyndall said. “The unique challenge to final mile is that when you have the challenge of getting products into a customer’s hand safely, and also in a timely manner, many companies that were not prepared or aligned with providers to even facilitate that service were scrambling to buy capacity within the market.” FreightWaves market expert and analyst Zach Strickland talked with Tyndall during a virtual Fireside Chat, “B2B vs. B2C Last Mile Strategies,” during the FreightWaves Last Mile Logistics Summit.

FreightWaves Morning Minute

• Monday-Friday
  • The fastest minute in freight.

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