How to get hit and keep on coming in freight sales

· Wednesday, March 04, 2020

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On today’s episode, Dooner and Hill are talking about the hardest word for a sales person to hear, “No!” Today they take on objections and discuss ways to take them, overcome them, and rework them in their favor.

Who better to discuss objections with than an attorney? They’ll welcome Cassandra Gaines into the booth to discuss how she has learned to plead her case in the face of objections…and why you should never argue with a potential buyer over them.

Plus, listener feedback, advice, and community building!

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Timothy Dooner

Dooner is an award-winning podcaster who hosts and produces FreightWaves' WHAT THE TRUCK?!? In under a year he helped build FreightCasts, the world’s largest logistics and supply chain podcast network in media. WTT is ranked in Apple Podcasts top-20 Business News podcasts. He also writes a newsletter of the same title with over 15k subscribers in the supply chain and trucking niche. Dooner has been in freight since 2005 and has held directors positions in operations, sales, consulting, and marketing. He has worked with FedEx, Reebok, Adidas, L.L. Bean, Hasbro, Louis Vuitton, and many more high level clients across the full spectrum of the supply chain. He was a featured speaker at TEDx Chattanooga.