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Lenzing levels up supply chain transparency with real-time shipment, carbon visibility from project44

Collaboration is an essential element of achieving sustainability goals

(Photo: Jim Allen/FreightWaves)

Major disruptions combined with increasing customer expectations have been the primary driver for the rise in popularity of real-time visibility solutions over the past several years. While many leading organizations today recognize that visibility is a requirement for efficiently moving goods throughout the global supply chain, their needs continue to evolve. 

Heightened pressure from investors and consumers, combined with new regulatory mandates has upgraded supply chain sustainability from a nice to have to a board level priority for many. In response to this growing focus on sustainability, many companies have begun making public commitments to reducing emissions by target dates in the near-term or mid-term future. 

Measuring and reducing carbon footprints, with a specific focus on Scope 3 – indirect emissions that occur within a company’s value chain – is required to achieve this. Analysis from Accenture has identified that 70% of Scope 3 emissions, or a total of 60% of a company’s emissions are supply chain related. In order to achieve – and prove – these improvements, companies will need access to high-quality emissions data.

Lenzing Group, Most recently, project44 teamed up with Lenzing Group, a leading provider of specialty fibers, chose to partner with project44 to enhance its ocean visibility offerings one step further to capture accurate emissions. The duo designed a solution that embodies the technology and predictive capabilities that project44 is known for, while moving beyond location and status tracking.

With this new solution, Lenzing and its customers can gain full visibility into carbon emissions data. This information is collected at both a shipment and container level, creating the most holistic picture possible. 

“Our real-time shipment visibility tool reinforces our commitment to transparency,” said Thomas Panholzer, VP of global supply chain at Lenzing. “Supply chain transparency and sustainability are critical, and our groundbreaking carbon emission tracking showcases our eagerness to set ambitious carbon reduction targets in collaboration with our customers.” 

This partnership between project44 and Lenzing is a tangible example of what is possible when innovative companies across the supply chain team up to solve industry headwinds and work toward a common goal.

“Supply chain visibility continues to depend on successful collaborations,” said Jett McCandless, founder and CEO of project44. “Lenzing’s shipment visibility solution, powered by project44’s unique data and insights, gives unprecedented customer access to real-time information that locates shipments across the globe.”

Click here to learn more about the project44 and Lenzing collaboration.

Ashley Coker Prince

Ashley is interested in everything that moves, especially trucks and planes. She works with clients to develop sponsored content that tells a story. She worked as reporter and editor at FreightWaves before taking on her current role as Senior Content Marketing Writer. Ashley spends her free time at the dog park with her beagle, Ruth, or scouring the internet for last minute flight deals.