Though it no longer can call itself Thor Trucks, electric truck startup Xos is progressing toward regular production with a modular platform aimed at winning partnerships with bodybuilders.
Thor Trucks announced it is changing its name to XOS on April 18 after settling a trademark infringement lawsuit with the maker of recreational vehicles with a similar name, Thor Industries Inc., in January.
Procter & Gamble prices to increase; The end of Uber’s self-driving truck program; Unilever takes a hit from Brazil truck strike; Gap innovates distribution following a 2016 warehouse fire, and more in Today’s Pickup.
UPS today announced a collaboration with Thor Trucks to develop and test a fully-electric class 6 delivery truck in Los Angeles.
Amidst the hustle and bustle of Transparency18, FreightWaves’ John Paul Hampstead sat down with Giordano Sordoni, COO and co-founder of Thor Trucks for a fireside chat, giving Sordoni a chance to make the case that you can be successful cold-starting a new OEM.
Incumbent OEMs like Daimler, Volvo, and VW have seized the reins in the electric truck race. The only question is whether trucks like the Freightliner eCascadia will be able to deliver a performance competitive with Elon Musk’s Tesla Semi.
Tesla was a conspicuous absence at a massive exhibition showing off electric cars, trucks, commercial vehicles, and energy technology, but the industry is moving forward with or without Elon Musk.
Panelists from Bosch, eNow, Motiv, and Thor discussed the state of the electric truck industry and the technical and commercial challenges facing automobile electrification, especially battery technology.
From all green e-vehicles to the hyperloop to the rocket-to-Mars, one thing we should all be hoping for is that Elon Musk’s visions become reality. On the one hand, you can say the only way to make a vision happen is to possess the vision in the first place.
Thor describes themselves as a “transportation lab with a goal of tackling fleet management problems.”
Transport’s carbon emissions have exceeded power plant emissions: the decline of coal electricity generation and consumer preference for SUVs and pick-up trucks help explain the trend.
L.A. is a hotbed for EV talent, and electric truck startup, Thor, is ready to take advantage. Last week they announced plans to bring a heavy-duty electric vehicle to market before the Tesla Semi hits in 2019.
Dry van spot rates hit a 3-year monthly high in November, according to data compiled by DAT Solutions. The November rate was $2.07 per mile, the highest monthly average since December 2014, the firm said, and 5 cents above October levels.
