Valiram Group partners with CEVA

The luxury and lifestyle retailer handles well-known brands such as Victoria’s Secret and Bath & Body Works in Southeast Asia.

   Valiram Group, a retailer of luxury and lifestyle brands in Southeast Asia, has selected CEVA Logistics, to manage its warehousing and distribution services in Indonesia and Thailand.
   The two companies began working together in 2014 with warehousing and distribution services for Valiram’s brands Victoria’s Secret and Bath & Body Works in Thailand, and Bath & Body Works in Indonesia.
   Under the new contract, CEVA will be responsible for warehouse management, value added services such as care label, price tagging and bundling, reverse logistics and time specific delivery to their retail stores in the cities for the two brands’ beauty, accessories and lingerie products.
   CEVA said in a statement it “played an integral role in the distribution and transport logistics to support the timely store openings of Bath & Body Works, a new addition to Valiram Group’s brand portfolio last year, across several retail stores in Thailand and Indonesia.”
   “Our expertise in creating world class retail concepts has enabled us to bring to the region iconic brands in luxury and lifestyle merchandise from around the world,” said Sharan Valiram, executive director of Valiram Group. “We are pleased therefore to have a strong logistics partner like CEVA to support our go to market strategy with their solutions in distribution and warehouse management.”