Using augmented reality technology, augmented shopping is allowing brands to create virtual showrooms, fitting rooms and much more.
Shoppers are increasingly expecting digital experiences even in physical stores
As shoppers return to stores, more brands are blending the online and physical worlds through the use of augmented reality.
Australian startup Immertia ran a demonstration of its holographic packaging for pharmaceutical giant Bayer, and it looks the part.
On this episode of Point of Sale, Andrew Cox looks at how augmented reality technology can help retailers cut costs.
Ox uses augmented reality to speed the order picking process and improve accuracy. It has landed a $3.5 million seed round of funding to grow its business.
XPO Logistics’ virtual reality program is designed to promote effective loading procedures at LTL docks, the company says.
Augmented reality can help managers visualize warehouse operations better and train workers on a virtual 3D interface.
Librestream uses augmented technology to help workers rapidly diagnose, inspect and troubleshoot assets.
Significant gains expected from real-time kinematics for the port logistics and trucking industry.
Challenger Motor Freight hopes the tech-centric approach will help attract millennial truckers to Ontario-based carrier
XPO Logistics announced this morning that it will be adding augmented reality to its Ship XPO platform, giving end customers the opportunity to visualize how items such as sofas, beds and appliances, will look inside their home.
Augmented reality is a concept that sounds like jargon at face-value, but in effect, could help digitally transform the freight industry. AR is now ubiquitous in the freight niche – from floating insights while on the road about vehicle mechanics and on-road intelligence to bolstering warehouse logistics.
Facebook founder Mark Zuckerberg visited the Iowa 80 truck stop last week, taking time to talk to truck drivers and learn about life on the road. Also, Amazon wants to build a drone platform, a lack of warehouse space and J.B. Hunt tests augmented reality.
